2020-2021 Strawberry Music Festival
3D Animation, AR, Art Direction

Role ︎ 3D Animation, AR, Graphic Design
Tool ︎ Cinema 4D, Unity
Collaborator ︎ Zhe Wang, Carol Chen
“Hi, I am here too"

Inter-dimension contains a series of 3D animation and posters, as well as an onsite AR experience made for the 2021 Strawberry Music Festival in China.

After a year of pandemic, we hope to create a fresh dialogue with young people when they can finally come together to enjoy live music, bridging them into the fascinating universe of I.M.O. and the member of the Star Rangers(the avatars for the music festival).

This work has won the 1st prize at the New Blood Art Award in 2020.

We created a short animated story of the members of I.M.O. who accidentally fall into a portal in space and eventually arrive at the music festival.

Posters inspired by Moonage Daydream & Under Pressure of David Bowie

Scan the icons around the music festival site to enter AR experience.